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AppSumo Introduction
AppSumo is a company that was founded in 2010 by entrepreneur Noah Kagan (my platonic love). AppSumo has made significant strides in establishing a robust presence in English-speaking technology markets on a global scale.
This platform is one the best in the business when it comes to offering lifetime deals on its products. Products include software, online courses, creative resources, and more.
What is a lifetime deal? It's a one-time payment that gives you access to the product for the entire product life cycle.
Lifetime deals
The topic of lifetime deals is very broad. I will not go into it in depth in this article because it would take us too far from the main topic.
The best part is that you get lifelong access to the software for one simple payment. Let me be clear: we're talking about the lifetime of the software, not your life.
You don't have to worry about monthly or yearly subscriptions. This is a great benefit because it relieves you of the burden of constant payments to keep important software for your business up and running.
Product classifications
Products are divided into four main categories:
- Select
- Plus
- Marketplace
- Originals
Later, there are more variations: niche, platform, functionality, etc.
AppSumo Select
Hand-picked deals to help you save and grow your business.
AppSumo Plus
It's an annual plan with access to certain top products, discounts, and other benefits.
AppSumo Marketplace
You can find everything here. The same is true of the quality of the products: you'll find excellent ones, and low-quality ones too. You have to search to find the hidden gems.
Originals
Products developed by the AppSumo team.
Product example:
